WHO WE ARE

Force Promotion: Step into the light

The XXL format letters of our advertisers’ brands make up 80% of our core business.
They are an essential part of the urban landscape, a real beacon in the city.

The story began over 30 years ago in the service of media such as cinema, radio, television and Formula 1…

Today, building on this expertise, our family-run, innovative company is firmly focused on marketing and managing these major communications media, and has established itself as the benchmark for prestigious advertising agencies in Geneva.

Vue nocturne du pont du Mont-Blanc à Genève avec les enseignes lumineuses des toits visibles en arrière-plan, symbole de la publicité de prestige.
Enseigne publicitaire lumineuse Richard Mille sur les toits de Genève, visible de nuit depuis le pont du Mont-Blanc. Exemple d'affichage haut de gamme.

OUR MISSION

To offer and advise our customers on prestigious advertising media tailored to their communication strategy and budget, providing personalised support from the project phase right through to the implementation of the campaign, based on fundamental points such as security, responsiveness and guaranteed impact and quality.

Constantly responding to changes in the market by modernising existing media or proposing new ones.

Customer satisfaction is at the heart of what we do. The success of our collaborations results in the renewal of annual contracts and sometimes the creation of mixed-media projects. An advertiser who has a neon sign with us can also run a digital campaign on the screens of a luxury hotel or launch a print campaign in the centre of Geneva!

OUR TEAM

Portrait de Daniel Berset, fondateur de Force Promotion, régie publicitaire spécialisée en affichage print, street marketing et enseignes à Genève.

Daniel Berset

Founder

Portrait de Ludivine Berset, directrice de Force Promotion, en charge du développement stratégique et des opérations publicitaires à Genève.

Ludivine Berset

Director

Portrait de Julie Schillaci, responsable communication chez Force Promotion, spécialisée en visibilité de marque et coordination des campagnes.

Julie Schillaci

Head of Communications

Portrait de Madeleine Miville, secrétaire de Force Promotion, en charge du suivi administratif et de la gestion quotidienne.

Madeleine Miville

Secretary

Portrait de Manon Lhotellier, assistante marketing et commerciale chez Force Promotion, en soutien aux opérations terrain et aux relations clients.

Manon Lhotellier

Marketing & Sales Assistant

Enseignes
Affichage digital
SIGNS
Megaposter publicitaire de SAGEC situé en sortie rive gauche du Parking du Mont Blanc à Genève
Mégaposters grand format face à face pour la campagne Watch Dreamer, installés en sortie Rive droite du parking du Mont-Blanc à Genève, visibles depuis les bannières.

Place your brand at the heart of high-end traffic

Dès le 1er novembre 2025, prenez position sur notre Megaposter LED en sortie Rive Gauche du Parking du Mont-Blanc. Un emplacement stratégique pour une visibilité maximale et durable.

Place your brand at the heart of high-end traffic.

Starting November 1st, 2025, position your brand on our LED Megaposter at the Rive Gauche exit of Mont-Blanc Parking. A strategic location for maximum and lasting visibility.